238LAB Corp

Performance-Driven All-Round SEO Consulting

SEO for International Customers

Explore Our Client Growth Stories

Why Is SEO the Key to Marketing to International Customers?

Most international customers first discover your brand on Google

Google accounts for over 90% of global search

Most international customers first discover your brand on Google

If you are not visible in search, you are not visible in AI answers either

Google is the primary search engine that AI language models reference

If you are not visible in search, you are not visible in AI answers either

Google ranks well-optimized sites at the top of search results

And here is the thing about Google

Google ranks well-optimized sites at the top of search results

What is more

International customers search for information in their own language

Example of overseas customers searching in their native language
Example of overseas customers searching in their native language

In other words, without multilingual SEO, your points of contact with customers are ZERO

And if offline visits matter, even more so

Google SEOis required

Overseas customers checking location and reviews on Google Maps

Over 90% of customers worldwide use Google Maps

International customers check your location and reviews on Google Maps before deciding to visit and purchase

SEO Plans for International Targets

From small-scale projects to mid- and long-term engagements, we deliver the project that fits your goals.

International SEO ConsultingManaged International SEOGoogle Maps Optimization
Estimated Cost

KRW 5M - 10M

* Per project, based on 3 months

Contact Us

* Varies by site scale

Contact Us

Project Duration

3+ months

6+ months

3+ months

Service Description

For businesses adopting global SEO for the first time, this project designs and proposes the full structure required for SEO implementation, then concludes after applying the changes and confirming index stabilization

If you do not yet have a website targeting English-speaking markets, or lack the resources to run international SEO, the 238lab expert team handles everything from website creation/migration to building and executing your SEO growth strategy

For those who want their business to appear on Google Maps used by international customers, we provide map link setup, My Business configuration, keyword optimization, and more

Service details
Market ResearchInquiry Required
Competitor SEO AnalysisInquiry Required
Localized SEO StrategyInquiry Required
Visibility Structure DesignInquiry Required
Technical SEOInquiry Required
Content SEOInquiry Required
Off-Page SEOInquiry Required
Reports & GuidesInquiry Required
Performance ManagementInquiry Required
Site Creation / MigrationNot includedInquiry Required

해외 고객에게 노출되기 위한 최적의 SEO 플랜 노트

시장조사

경쟁사 SEO 분석부터, 소비자 행동 분석을 통해 현지 국가의 최적 키워드를 선정합니다

시장조사 시각화

현지화 키워드 분석

글로벌 이용자의 검색 의도에 맞게, 검색 적합도가 높은 현지 키워드 발굴을 위한 분석 진행

현지화 키워드 분석 시각화

키워드 노출 구조 설계

분류 된 키워드를 토대로 노출에 적합한 구조 설계 전환율 제고, 노출 증대

노출 구조 설계 시각화

테크니컬 SEO

원활한 노출을 위한 색인 취약점 발견 및 제거 태그 최적화로 기술적 강점 강화

테크니컬 SEO 시각화

콘텐츠 SEO

키워드 별 다른 노출 구조와 지면을 최적화 된 콘텐츠를 활용하여 노출 적합도를 극대화

콘텐츠 SEO 시각화

오프페이지 SEO

가장 빠른 성과를 낼 수 있는 전략부터 중장기적 전략적 로드맵 수립, 기술 외적 SEO 요소 커버리지

오프페이지 SEO 시각화

보고서 & 성과관리

전략 제안을 위한 보고서, 사이트 적용을 위한 가이드, 월별 성과 분석을 위한 모니터링 대시보드

보고서 & 성과관리 시각화

최적화 웹사이트 제작 / 이관

SEO 성장에 최적화된 환경에서 사이트 구축 혹은 이관

최적화 웹사이트 제작 / 이관

Frequently Asked Questions

For more detailed and varied questions and answers, visit our FAQ Page.

  • 10

    What kind of companies is global SEO suited for?

    It is well suited for manufacturers looking to attract overseas buyers, B2B platform operators, multinational e-commerce companies, and any business aiming to expand into global markets rather than staying confined to the domestic market. In particular, we strongly recommend it for companies that have not yet found a local agency overseas and want to solve their local search visibility challenges together with a highly capable domestic agency.

  • 9

    Will our product or service resonate in a specific country? Is local research included?

    Yes. We analyze your market-entry potential in advance based on each country's search trends and keyword volumes, and we build a strategy tailored to the local market. We also provide a report reviewing the SEO potential for your specific industry/product keywords.

  • 8

    Is the content simply translated, or do you localize it as well?

    We go beyond simple translation to create content that reads naturally for local-language users and is optimized for search engines. When needed, we perform an initial AI-based translation followed by local review (or advanced refinement).

  • 7

    Which languages do you support?

    We can handle all major global languages including English, Japanese, Chinese (Simplified/Traditional), Spanish, German, and French. For specialized language groups, we will advise on support availability through separate consultation.

  • 6

    How is global SEO different from domestic SEO?

    Global SEO is conducted primarily in countries that mainly use Google, and the key is to build strategies aligned with the search patterns and linguistic characteristics of local users in each country. It reflects not just language translation but cultural and search-behavior understanding as well.

  • 5

    How are keywords set? Where do you check local search volume?

    We select keywords based on the local language using each country's Keyword Planner as well as various third-party tools. Rather than simply translated keywords, we propose keywords grounded in actual search volume and competition.

  • 4

    Does the website also need to be built in multiple languages?

    Yes, this is essential. For multilingual SEO, it is best to build language-specific pages or use a subdomain/directory structure. When needed, we also support the creation of SEO-optimized multilingual websites.

  • 3

    Is there a minimum contract period?

    Global SEO is an area that requires a mid- to long-term strategy, so we recommend a contract of at least 6 months. Rather than short-term results, the focus is on strategic operations to build the brand and secure local inbound channels.

  • 2

    How is global SEO performance measured?

    We track performance through a variety of metrics such as keyword ranking by country, traffic volume, and time on page, and we share it transparently through monthly reports. When needed, we can also separate reports by country.

  • 1

    Beyond SEO, can you also run additional marketing to attract buyers?

    Yes, we can. We have search-based marketing specialists on standby internally. Beyond SEO, we can integrate a range of marketing services to attract buyers, including Google Search Ads (Google Ads), overseas directory listings, Google Maps, and seller-center integrations.

238lab is the SEO specialist that turns search into growth.

Solid market share, built with 238lab